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Tips & Tricks

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3 Self-Publishing Mistakes To Avoid At All Costs

Self-publishing is as much about avoiding the wrong things as it is doing the right things.I’m a strong advocate that almost any self-publishing tactic can work well if applied properly and mastered.However, doing the wrong things will always hurt you, each and every time.

Why Book Covers Matter For Marketing

A lot of self-publishers fall into the trap of seeking out super-complex marketing strategies in the hope of gaining an edge over their competition. While the more advanced aspects of book marketing are indeed powerful, and important, it’s important not to overlook the basics.